Crisis Communication: Planning and Preparing for the Unknown

An important element of any Master of Communication Management program is learning how to handle important company functions and messages in both good times in bad. The unfortunate truth is that every organization faces the potential for a crisis; therefore, it is the responsibility of company leadership to have a plan of action in place for properly handling it. Communicating the right things at the right times can mean the difference between a disaster and comeback. Learn how to formulate a crisis communications plan in our latest infographic: