Posted in InfographicsA well-crafted business strategy is fundamental to success in organizations of every size. It defines a company’s values, objectives, business model and future trajectory.
Master’s in Communication Blog
This section includes useful information and media for prospective USC students. Use these resources to get a better feel for the USC online communication management program.
Posted in VideosAre you curious about what it's like to be part of the USC online MCM program? Learn more about the program, and hear from recent grads Mark Carpenter and Angelyssa Granillo as they share their experiences in the program, and how it has helped their careers.
Posted in ArticlesCommunication is at the heart of industry disruption. When a company wants to change something, it must first listen to consumers and identify the changes they want, then accurately communicate goals to employees.
Posted in ArticlesThe communications landscape has evolved dramatically during the digital age, making an advanced degree a valuable asset…
Posted in Articles…the key to innovation in business lies in effective communication: the ability to not only effectively strategize and solve problems.
Posted in ArticlesBy drawing from their advanced audience analysis skills, experienced communications professionals can ensure that their clients connect effectively with their target customer bases.
Posted in Articles
Effective communication is vital to the success of any organization. Communication between employees streamlines processes, and communication between an organization and its audience guides organizations toward achieving...
Posted in Articles
A company’s business strategy is a critical document that defines a company’s vision, objectives, values and business model, and contains essential details on how the business will remain competitive...