Master’s in Communication Blog

This section includes useful information and media for prospective USC students. Use these resources to get a better feel for the USC online communication management program.

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Business Communication Challenges in 2018

Posted in Infographics

Communication technology and techniques have improved vastly over the years – becoming more vital to business growth, especially in the age of digital distribution. As a Master of Communication Management student and future communication expert, understanding industry wins and losses and what you can learn from them can help you better adapt your future strategies for the modern communication world.

The Future of Marketing In A Millennial World

Posted in Articles

“Success in marketing to U.S. Millennials—the generation of people now 18 to 34 years old—will be critical to companies across product and service categories,” stated Christine Barton, Lara Koslow,...

How to Target an Audience

Posted in Articles

American businessman Nido Quebin spoke to the importance of identifying and targeting a specific audience when he said, “Nothing can add more power to your life than concentrating...