13 Careers in Communication
A master’s degree in communication teaches you a wide variety of communication skills. It also prepares you to apply those competencies efficiently and effectively through various media. What’s great about this versatile degree is that you can explore a career path and personal interests and like health, politics and entrepreneurship — and use your communication knowledge in any one of those markets. The following list of occupations reflects the creative approach you can take when choosing a career after earning a master’s in communication management.
Community Relations Manager
This occupation involves creating and maintaining a positive public image for a company or project through community outreach, events or programs. In this specialized branch of public relations, community relations managers work to shape and control the image put forth by a person, product, service or organization by using the mediums of print, radio, TV and the internet.
Successful community relations managers should have an excellent grasp of communication skills and how to most effectively convince others of the truth of their message. Press releases, press conferences, PR events and entire public relations campaigns should be customized to individual client needs and be able to produce the desired results. Community relations managers earn a median annual salary of around $60,000, according to June 2021 data from PayScale.
Communications Director or Manager
Diplomat
Corporate Event Planner
Marketing Manager
Marketing Director
Marketing directors do just that — direct. They plan and oversee the marketing strategies of an entire organization or business. They are responsible for overseeing and leading staff, business planning and advertising budget development. In larger companies, marketing directors typically supervise the work of marketing managers. Successful marketing directors stay up to date on market changes and adjust strategies accordingly.
This position is among the highest paying communication jobs, with a median salary of about $90,000 according to PayScale data, because the leadership and activities of a marketing director are central to a company’s mission and success. If you have the ability to track multiple projects and campaigns simultaneously, then this might be an ideal position to aspire to.
Publications Editor
Content Producer
In today’s digital world, textual information presented online about a company or individual needs to be engaging, well written and relevant. Because of this, many people who pursue a Master of Communication Management degree online explore roles where they can manage and produce content for clients. Typical positions include content writer and search engine optimization (SEO) specialist.
From a digital marketing perspective, SEO and shareable content are some of the most important drivers of business growth. Content writers may also pitch ideas and create content related to public relations, marketing and advertising. All information shared should be compelling, persuasive and optimized for the algorithms used in search engines. Content producers earn a median annual salary of approximately $44,000 according to PayScale, and the position could be a great stepping-stone to advance to content management or more senior editorial roles.
Social Media Manager
Employment Recruiter
Private Investigator
Mediator
Political Speechwriter
One Degree, Many Options
With so many different career paths and options available to those with an online Master of Communication Management degree, pursuing this educational path can be an excellent choice for many students and aspiring professionals.
Those interested in choosing among a wide range of career options are likely to benefit from the experience and knowledge gained through the online Master of Communication Management program at the USC Annenberg School for Communication and Journalism.
With coursework that concentrates on real-world applications and the ability to analyze and explore data, students leave the program feeling confident and equipped to take on challenging growth opportunities in either the private and public sector. An optional experiential practicum course enables students to further apply acquired skills and educational principles in professional settings.
Make your voice heard. Learn more today about the online Master in Communication Management degree at USC.
Recommended Readings
Sources
G2, What Does a Recruiter Do? (+Skills, Salaries, and Career Tips)
Houston Chronicle, Content Producer vs. Editor
Houston Chronicle, How to Become a Political Speech Writer
Houston Chronicle, What’s the Difference Between a Marketing Manager and a Marketing Director?
LinkedIn, Job Description Template: Community Relations Manager
National Museum of the American Diplomacy, What Are the Roles of a Diplomat?
PayScale, Average Communications Director Salary
PayScale, Average Community Relations Manager Salary
PayScale, Average Digital Content Producer Salary
PayScale, Average Diplomat Salary
PayScale, Average Marketing Director Salary
PayScale, Average Marketing Manager Salary
PayScale, Average Recruiter Salary
PayScale, Average Social Media Manager Salary
PayScale, Average Speech Writer Salary
U.S. Bureau of Labor Statistics, Arbitrators, Mediators, and Conciliators
U.S. Bureau of Labor Statistics, Editors
U.S. Bureau of Labor Statistics, Meeting, Convention, and Events Planners
U.S. Bureau of Labor Statistics, Private Detectives and Investigators